Lux
Dimension Shampoo Avocado
shampoo · 250 ml · 17 ingredients
- No essential oils
Full ingredient lists, decoded. Free-from facts on every product.
Ingredient dictionary
Also listed as: Polyethylene oxide
PEG-45M is a very large, water-soluble polymer made from linked ethylene oxide units. Its main job is to thicken a formula and add slip. It is on the label of 2 products in our library. Checked against our library November 6, 2026.
PEG-45M belongs to the polyethylene glycol family and is made by linking many small ethylene oxide units into one very long chain. Its molecules are far larger than those of the light glycols used in many other formulas.
Formulators use it mainly as a thickener. Its long chains swell and tangle in water and raise the viscosity, so a shampoo feels fuller and pours more predictably. It also gives a slippery glide that helps hair feel softer and easier to comb when wet. Because it is meant for rinse-off products, it is not left on hair as a heavy layer.
Good for
Rinse-off hair products like shampoo, where it adds body and a smoother, softer feel.
PEG-45M is generally well tolerated and is widely used in rinse-off hair products. Like any ingredient, it can occasionally bother someone with a sensitivity to it. If you have a reaction, stop using the product and check with a doctor.
It is designed for rinse-off use, so it is meant to wash out with the shampoo rather than sit on hair. Buildup usually comes from heavy oils, waxes or silicones left on hair. If you use a clarifying shampoo from time to time, that can help keep hair light.
Lux
shampoo · 250 ml · 17 ingredients
Dove
shampoo · 400 ml · 37 ingredients