Olay
Total Effects Foaming Cleanser
cleanser · 100 ml · 15 ingredients
- No essential oils
- With niacinamide
- With glycerin
Full ingredient lists, decoded. Free-from facts on every product.
Ingredient dictionary
DMDM hydantoin is a preservative that slowly releases small amounts of formaldehyde to stop bacteria and mold from growing in a product. It is on the label of 6 products in our library. Checked against our library November 6, 2026.
The catch: it belongs to the formaldehyde releaser family, so people with a formaldehyde allergy are generally told to avoid it, since it slowly gives off formaldehyde.
DMDM hydantoin is made by reacting a hydantoin base with formaldehyde, which gives a compound that holds onto formaldehyde and releases it slowly. Formulators like it for rinse-off products such as shampoos and cleansers, because it works well in water-based formulas and helps them last on the shelf.
In a finished product, it is rarely noticed by feel or scent. It is used in small amounts, so it adds little to the texture of a shampoo or cleanser. Its job is quiet: it keeps the formula stable between uses, which matters most for products that are opened and used often.
Good for
Rinse-off products like shampoos and cleansers, where a preservative keeps water-based formulas stable.
Be careful if
It belongs to the formaldehyde releaser family, so people with a formaldehyde allergy are generally told to avoid it, since it slowly gives off formaldehyde.
It is permitted in cosmetics in many countries, and most people use products containing it without trouble. The main concern is for people with a formaldehyde allergy, who are usually advised to avoid formaldehyde releasers. If you have sensitive skin or a known allergy, ask a dermatologist.
Yes. It is a formaldehyde releaser, so it slowly gives off small amounts of formaldehyde. That slow release is how it keeps water-based products from growing bacteria and mold.
Olay
cleanser · 100 ml · 15 ingredients
Dove
body wash · 450 ml · 29 ingredients
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hair mask · 340 g · 30 ingredients
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